Apparently not very long. The ones that I have been tracking haven’t remained in the Google search engine result pages for over 2 weeks. This tends to make sense to me. Otherwise with as much promoting that’s going on on Twitter, Google would be littered with indexed tweets. So with that in mind, you don’t want to count on Twitter for SERP’s. So what can you do with Twitter?  Seems like it’s a great way to get new subscribers to your mailing lists.  But I will address that in an entirely seperate post.

Here is a copy and paste of one that I found while searching for mobile spray tans Friendswood in Google:

“Brianna Fry (briannacakes) on Twitter Boca Tanning Club in Friendswoodis NOW OPEN! come on by for your first tan free!12:25 PM Apr 20th from mobile web · more. Name Brianna Fry; Location TeXaS …
twitter.com/briannacakes – Cached – Similar -”

This tweet pulled 1st page search engine results on Google and offers a very powerful message to anyone looking for spray tanning in Friendswood. She outranked an older more authoritative site in doing this. I think this could be a powerful tool that could be used to get traffic to your small business. 

Disect the tweet for a moment. She got the keywords tanning, Friendswood. She’s got the business name and a special offer. Would a link have made a difference? I don’t know. This is something to experiment with and see.

How could you use this to promote your business?

There is some disagreement as to how long the tweets remain in the index. And obviously there are so many tweets out there how does Google decide which one to index? That’s still to find out.

I plan to keep my eye on this tweet and others and will update my findings on my blog. I will let you know how long they remain indexed. In the meantime I plan to do a little Twitter investigation and see what I can find out on which one’s get indexed. If anyone out there would like to contribute your thoughts or experiences on this I would love to hear from you.  This is an evolving topic and I expect it will get a lot more attention.

Make your tweets count!